 |
Finding some shade! |
On Saturday, I set up my booth at the annual Strathearn Art Walk. It was a beautiful day, with lots of great artists / vendors and the weather helped draw a record crowd. This was my fourth art fair experience and probably the most successful one. I had lots of wonderful people stop by and received some very positive feedback. I managed to sell 3 original paintings, a few prints / cards, 3 potential commissions and made some great connections with other art minded people.
Thankfully, my wonderful spouse helped me haul and set up / take down everything and gave me a break part way through. I managed to race around the site to check out other booths - there were approximately 300 of them, so it took me awhile. I especially enjoyed meeting some of the other artists and seeing their work. I held a free giveaway draw for one of my prints, which was a good idea, as I now have a potential commission from that.
So my take-aways from this art fair:
1) WEATHER is probably one of the biggest factors to a successful amount of traffic through your booth. Not much you can do but come prepared and hope it is nice out!
2) LOCATION - the park was a really nice spot and most booths had great flow through of people. Mine was right on a walking path, lots of people wandering by, you did not get to choose though.
3)BOOTH SET UP - not too crowded with stuff, lets more people wander through and looks clean.
I did not bring a lot of extra art, so when I sold my pieces I didn't have much to replace them with - lesson for next time
4) SIGNATURE PIECE - wow, so many people stopped in because of my large central painting of the mountain town - trying to guess where it was. Excellent way to start a conversation.
5)BE PREPARED - I finally had my Square credit card reader, a proper cash box, wrapping material for sold paintings - lots of business cards. I seemed professional this time!! I did run out of drinking water for myself and so did many food vendors, so I was pretty parched by the end. More water and snacks next time.
I brought my Plein air easel and paints but as it was sooo busy I didn't have time for that. I still think it is a good idea if it were a bad weather day though.